Sentara Chief Executive Officer David L. Bernd Assumes Chairmanship of American Hospital Association
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Sentara Chief Executive Officer David L. Bernd Assumes Chairmanship of American Hospital Association 

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Norfolk, Va. February 2, 2004 – Sentara Chief Executive Officer David L. Bernd has assumed the chairmanship of the American Hospital Association (AHA) board of trustees, making him the top elected official of the largest hospital and health system association in the United States. As chairman, Bernd will help spearhead national health policy development, legislative and regulatory debates, and judicial matters. He will also serve as a national spokesperson for the healthcare industry regarding issues and trends that affect people everywhere.

"I look forward to collaborating with my colleagues as we work to improve health care for the patients and communities we serve," said Bernd. "It’s a privilege to represent the health care leaders that give the American Hospital Association its strength."

Bernd succeeds Dennis Barry, whose term expired on Dec. 31, 2003. Bernd will be officially inducted at an investiture ceremony in May in Washington, DC. The AHA represents and serves all types of hospitals, health care networks, and their patients and communities. Close to 5,000 hospitals, health care systems, networks, other providers of care and 37,000 individual member’s come together to form the AHA.

Bernd is chief executive officer of Sentara Healthcare. Throughout his tenure, Bernd has kept patient-focused care the goal of Sentara’s six hospitals, 312,000-member provider-owned health insurance plans, seven nursing homes, three assisted living facilities and a 220-member medical group. With Sentara since 1972, Bernd has held a variety of positions, including executive vice president/chief operating officer of Sentara Health System and president of Sentara Hospitals-Norfolk.

Involved in all aspects of patient care, Bernd has served the AHA in a variety of roles. He chaired a regional policy board, served on the board of trustees and was a member of the ad hoc committee on resource price adjustments. He is currently chairman of the task force on regulatory reform and relief.

In addition to his AHA involvement, Bernd is a fellow in the American College of Healthcare Executives, serves on the VHA, Inc. Board of Directors; American Hospital Association Board of Trustees; Southtrust Bank Board of Directors; Hampton Roads Chamber of Commerce Regional Board; Virginia Wesleyan College Board of Trustees and as chairman of South Hampton Roads YMCAs. He is past chairman of the United Way of South Hampton Roads Board of Directors and the Virginia Hospital Association Board of Directors. Mr. Bernd was the 1984 recipient of the American College of Hospital Administrators' Robert S. Hudgens National Young Hospital Administrator of the Year Award. Bernd holds a master’s degree in hospital and health administration from the Medical College of Virginia, Richmond, Va. and a bachelor’s degree from The College of William & Mary, Williamsburg, Va.

Sentara Healthcare, is a premier not-for-profit health care provider in southeastern Virginia and northeastern North Carolina, is comprised of more than 70 sites of care including 6 acute care hospitals, a hospital for extended recovery, 2 outpatient care campuses, 7 nursing centers, 3 assisted living centers, and 25 primary care practices. Sentara also offers a full range of award-winning health coverage plans, home health and hospice services, physical therapy and rehabilitation services, mobile diagnostic vans, and ground and air medical transport services, including Nightingale—the region's only air ambulance service. Sentara also was the first in the nation to pioneer and develop eICU®, an electronic intensive care treatment system. Striving to improve the wellness of the community, Sentara continues to participate in national and international research trials as a means to increase the medical options available to patients well into the future. Sentara Healthcare has consistently ranked among the nation's top integrated health care networks as published in Modern Healthcare magazine. Garnering the No.1 position in the U.S. in 2001 and No. 2 in 2002 and 2003, Sentara is the only health care system on the East Coast to be ranked in the nation's top 10 all six years the survey has been conducted.

About the AHA
The AHA is a not-for-profit association of health care provider organizations that are committed to health improvement in their communities. The AHA is the national advocate for its members, which include nearly 5,000 hospitals, health care systems, networks and other providers of care. Founded in 1898, AHA provides education for health care leaders and is a source of information on health care issues and trends.


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